Matched to what it touches No filler water No sulfates or parabens Naturally sourced ingredients No plastic packaging Carry-on friendly Never tested on animals Made in Mexico Matched to what it touches No filler water No sulfates or parabens Naturally sourced ingredients No plastic packaging Carry-on friendly Never tested on animals Made in Mexico
Our standard
Seven rules. Every bar we make meets them.
This is not a list of good intentions. It is what a formula has to meet to carry our name, today and in whatever we make next.
01
Matched to what it touches
Most artisanal bars are soap, and soap is alkaline. Ours are formulated to the pH of what they touch: skin or hair, depending on the product.
02
No filler water
A liquid product is mostly water. Our bars have no water. What you buy is product.
03
Never sulfates
In no product, now or later. They are harsh detergents: they take your skin’s natural oils along with the dirt. Ours clean deeply, without stripping your natural oils.
04
No parabens
They are preservatives that water-based products need in order not to spoil. Our bars have no water, so they do not need them either.
05
No plastic packaging
A bar does not need a bottle. It comes in paper, not plastic.
06
The full list, explained
Every product publishes everything it contains, with one line saying what each ingredient does. No fine print.
07
Made in Mexico, never tested on animals
Formulated and produced here. And at no stage do we or our suppliers test on animals.
The difference
Soap is alkaline. Your skin and hair are not.
Your hair sits at a pH between 4.5 and 5.5, on the acidic side. Your skin, including your scalp, sits in a similar range: between 4.1 and 5.8. A soap bar, the kind made with oils and lye, lands between 9 and 10.
When something alkaline touches the hair fiber, the cuticle opens and strands rub against each other more: over time, that shows up as breakage. Something similar happens on skin: alkaline products weaken the acid mantle that protects it.
Our bars are not soap. They are formulated to stay within the pH of what they touch: skin or hair, depending on the product.
4.5 to 5the pH of our bars
4.1 to 5.8the acidic range of your skin and hair
9 to 10the pH of a soap bar
This is not our opinion. It is measured and published.
abani began with the idea that personal care should not come at the cost of our health or the balance of the planet.
We started out to question a way of doing things: filling plastic bottles with water and with filler nobody needs. Against that we chose to go back to the source, with concentrated, naturally sourced formulas that are effective and responsible, to show that the earth has always had what our body needs.
Best Sellers
Our flagship products.
Every product page carries the full ingredient list, with one line saying what each one does.
Rosemary
Solid Shampoo
100 g
Oil Control & Hair Growth
With plants and botanicals
No parabens or sulfates
Free of plastic
Cruelty free
Vegan option
Cleanses excess oil and helps keep your hair strong, lightweight, and soft to the touch.
Formulated for a deep cleanse that helps remove oil buildup and impurities from the scalp, leaving a fresh, clean feeling without drying out your hair.
Its formula combines green clay and rosemary to complement scalp care, while agave inulin adds softness to the hair. All of this is integrated into an SCI cleansing base that generates a rich, creamy lather for a pleasant washing experience.
1. Apply directly: With clean, damp hair, gently glide the bar over your scalp. 2. Massage: Use your fingertips to gently massage the roots to stimulate the area. 3. Rinse and care: Rinse with plenty of warm water. When finished, store your bar in a dry place to extend its lifespan.
Prevents hair fall from breakage and brings natural shine.
Formulated to soften and facilitate daily styling. Its emollient base conditions the hair and promotes its natural shine, achieving a manageable finish without a heavy feel.
Formulated with extra virgin coconut oil and shea butter, it targets the hair's texture to enable quick detangling. Additionally, beeswax and vegetable glycerin work together to lock in and retain moisture.
1. Apply directly: On clean, wet hair, gently glide the bar from mid-lengths to ends.
2. Leave on: Distribute the product with your fingers and wait one minute for easy detangling.
3. Rinse and store: Rinse thoroughly with warm water. When finished, keep your bar in a dry place to prolong its lifespan.
Our mission is to create naturally sourced personal care formulas that put the wellbeing of the people using them first, offering conscious and ecologically sustainable alternatives. We develop every product to fit simply and functionally into your daily routine, making self-care a more effective, practical and waste-free experience.
Vision
A necessary balance.
To be part of a necessary balance: where protecting our body also means protecting the place that sustains us. We want to build a community that values the natural, wellbeing, and the weight of small daily decisions, the ones that turn an everyday habit into an act of respect for our surroundings.
Your routine, renewed
Make the switch. Nature will thank you.
Discover our full line of natural, concentrated, waste-free products.